Free local SEO audit

    Google Business Profile audit tool

    See exactly why you are not ranking on Google Maps. Enter your email and your first audit is free: a deep report across five pillars, five keywords and real geo-grid rank maps, with a plan to fix it.

    Free audit with your first 5+ credit purchase21-section reportReady in minutes

    Local SEO audit
    Restoration Logistics
    Water damage restoration
    live
    73/ 100
    Grade B
    critical21 reviews vs market median 208
    warningMobile speed 32 / 100
    Business Profile
    82
    Reviews
    34
    Website & Authority
    71
    Site Speed
    40
    Map Visibility
    88
    Scored across 5 pillarsReal geo-grid rank mapsCompetitor benchmarkingPDF, Doc & white-label
    What we measure

    A score for every ranking factor

    The audit measures dozens of factors across the five things that actually move local rankings, then rolls them into one score and grade. Every factor is weighted by real 2026 local-ranking research, and anything we cannot measure is marked N/A, never counted as a fake zero.

    Business Profile

    Rating, photos, hours, website link and operational status, scored against your market.

    Reviews

    Review count and velocity vs the market median, owner response rate and recency edge.

    Website & Authority

    HTTPS, title and H1 keywords, LocalBusiness schema, NAP match and domain authority.

    Site Performance

    Real Lighthouse mobile and desktop scores: speed, LCP, CLS and technical SEO signals.

    Map Visibility

    A full geo-grid rank scan per keyword: where you show up and where you are invisible.

    GBP audit report cover with the overall score, grade and pillar metrics
    How it works

    From business name to fix plan in four steps

    1
    Pick your business

    Choose it straight from Google. Name, address, phone, website and coordinates fill themselves. No Place IDs to hunt down.

    Step 1: Pick your business
    2
    Add keywords and competitors

    Up to five keywords, each with its own rank grid, and star the competitors you want benchmarked in depth.

    Step 2: Add keywords and competitors
    3
    We run the deep audit

    Rank grids, reviews, website, citations, backlinks and competitor data, all measured and scored in minutes.

    Step 3: We run the deep audit
    4
    Get your report and fixes

    A graded report with maps, competitor head-to-heads and a prioritized action plan, ready to export or share.

    Step 4: Get your report and fixes
    One report, real depth

    Five keywords, 21 sections, one report

    Most audit tools give you one keyword and a checklist. This runs a full rank grid for up to five keywords and pulls it all into a scored, colour-coded report a client can actually read, from the executive cockpit to the evidence appendix.

    • Up to 5 keywords, each with its own rank grid
    • Overall score and A to F grade with coverage %
    • Honest scoring: unmeasured is N/A, never a fake zero
    GBP audit executive cockpit with the metrics that matter first
    The map, block by block

    Real geo-grid rank maps, per keyword

    The audit runs the same geo-grid engine as our rank tracker, right inside the report. See your exact Google Maps position at every point across your service area, for every keyword you track, in one colour-coded map.

    • A colour-coded rank grid for every keyword
    • Share of Local Voice, coverage and average rank
    • The same engine as our standalone rank tracker
    See the standalone rank tracker
    Geo-grid rank maps embedded in the GBP audit report, per keyword
    Know the field

    Competitor benchmarking and head-to-head

    Every competitor around you is auto-discovered and benchmarked: coverage, average rank, ratings, reviews and profile signals side by side. Star up to eight for the deep treatment and pick the one to beat.

    • Auto-discovered competitors, ranked by grid coverage
    • Market share of top-3 wins across the grid
    • Profile head-to-head and category fit
    Competitor benchmarking and market-share breakdown in the GBP audit
    Reputation and trust

    Reviews, citations and authority, measured

    A deep look at your review engine against the market, a 12-platform citation and NAP sweep, your backlink gap versus competitors, and an AI-search-readiness check for whether assistants will recommend you.

    • Review velocity, response rate and recency vs market
    • 12-platform citation and NAP consistency sweep
    • Backlink gap and AI search readiness
    Review engine analysis versus the market in the GBP audit
    Attack-zone maps in the GBP audit showing where the map pack is soft and winnable
    Attack zones

    A honeycomb map of the exact blocks you can win

    For every keyword, an attack-zone map shades your service area from soft to entrenched, so you know precisely where a push on citations, content and links will move you into the top three, and where a strong competitor is not worth fighting yet.

    • One attack-zone map per tracked keyword
    • Soft zones you can win, highlighted
    • Competitor locations plotted on the map
    What you get

    Twenty sections. One report.

    Every audit includes all of this, scored, colour-coded and ready to act on.

    01Overall score & grade

    One number and an A to F grade, with your coverage %.

    02Biggest issues, ranked

    Your top problems by impact, each with a fix.

    03Executive summary

    The few things that matter most, up front.

    04Rank map per keyword

    Your Google Maps position at every grid point.

    05Attack zones

    The exact blocks where the map pack is winnable.

    06Competitor benchmark

    Every rival ranked by coverage, rating and reviews.

    07Market share

    Your share of top-3 wins across the whole grid.

    08Category fit

    How well your GBP category matches your keywords.

    09Service keyword gaps

    Searches competitors rank for and you do not.

    10Profile head-to-head

    Your listing signals side by side with rivals.

    11Review engine

    Volume, velocity and response rate vs the market.

    12On-page website checks

    Title, H1, schema, NAP and content, measured.

    13Site speed

    Real Lighthouse mobile and desktop performance.

    14Domain authority

    Your backlink authority versus competitors.

    15Backlink gap

    Domains linking to rivals but not to you.

    16Citation & NAP sweep

    Consistency across 12 major directories.

    17AI search readiness

    Whether AI assistants will recommend you.

    18Revenue impact

    The customers and revenue the gap is costing you.

    19Action roadmap

    This week, month and quarter, with projected score.

    20Evidence appendix

    Every check we ran, with the data behind it.

    Not just problems, the plan

    Every issue comes with a fix

    The report opens with the biggest issues, ranked by impact, each with the exact number behind it and a concrete fix. Then a phased roadmap lays out what to do this week, this month and this quarter, with the point lift per item and the score you are on track to reach.

    • Biggest issues first, ranked by impact
    • A specific fix and the data behind each one
    • Phased roadmap with projected score
    Biggest issues detected in the GBP audit, each with a fix
    The audit's next-moves summary with the top fixes and projected score
    Client ready

    Export it, brand it, send it

    Interactive report

    A shareable, colour-coded web report with every map, chart and evidence drawer.

    PDF export

    A polished, print-ready PDF rendered from the exact same report. One click.

    Editable Google Doc

    A .doc that opens as a native Google Doc, maps and charts embedded, fully editable.

    White-label branding

    Your agency name, logo and colours across the report, PDF and Doc.

    Scheduled re-audits

    Re-run weekly or monthly and track the before-and-after deltas automatically.

    AI action plan

    A prioritized fix list with point-lift per item and a projected score.

    Free to run

    The audit is free. The fixes are the product.

    Purchase 5 credits or more, one time, and your first full audit is on us. When you are ready to close the gaps it finds, our campaigns build the citations, city and niche content and links that move your map rankings, on autopilot.

    The audit

    The full graded report, maps, competitor benchmarks and fix plan. First one free with your first 5+ credit purchase.

    The paid campaigns

    We execute the fixes: citations, content and links, every month.

    FAQ

    Questions, answered

    Your first audit is free

    Enter your email and see your score, your gaps and your fix plan in minutes.

    First audit free with your first purchase of 5+ credits. Full report and fix plan included.